Forge Apps - deployment into live environments

Hello there,

We have developed a simple forge app which we want to deploy to our live production Jira Cloud instance. I have the correct rights, token etc but when we try to deploy, we get a permission denied error. I noticed for connect apps you have to enable developer mode to install stuff - does this apply also for our live jira instance for forge apps too? We dont have any plans to release it to the marketplace at this time.

Thanks!