Atlas-debug does not automatically load the plugin

I am trying to run my plugin with the atlas-debug command from within the directory where the POM is defined. The plugin does not get installed automatically and I have to run atlas-mvn package. in a different tab and then the app is loaded. Why is this the case? What am I missing?

I’m afraid the only applicable answer in this case is that Atlassian, deliberately or not, has been neglecting the Server/DC development experience.