Thank you for your interest in participating in our Marketplace “Apps for Every Team” campaign. Please read this page and additional resources for how you can participate in co-marketing with our team. This information is duplicated in the Atlassian Partner Portal for Marketplace Partners with access. If you need access you can request it here.
Date: May 6, 2020 - Jun 30, 2020
We will be launching our new “Apps for every team” campaign starting in May. The goal of this campaign is to spread the word about the Atlassian Marketplace and inform Atlassian customers on how apps and integrations can help enhance and extend their Atlassian experience. The theme of apps for every team highlights the extensibility of the Atlassian Marketplace and the necessity to use apps to tailor Atlassian tools to the unique teams that use them.
As part of the campaign, we will be releasing:
- An animated video on the benefits of apps and where teams can find them on Marketplace (ETA May 20)
- Announcement on the Atlassian blog (coming mid-May)
- Featured in our May and June Marketplace newsletter
- Featured in the June Confluence newsletter
- Targeted demand generation, including paid ads
- In-product notifications
- Social promote across Atlassian handles
- And more!
How you can get involved in the launch
= level of work involved
- Post on your social media channels
- Include the campaign in an email or newsletter
- Customize ad assets with your logo and promote in your channels
- Share the video and include it in materials for new customers
- Write a blog to share how your app works for different types of teams
- Share a post in our community section and tag #apps-for-every-team
- Write a customer case study showing how different teams use your app
- We’re open to your co-marketing ideas too! Reach out to us!
- Apps for every team : Every team works differently. Whether you are in HR, IT, or R&D, your workflow is essential to your success. The Atlassian Marketplace has apps to help every team move work forward.
- Integrate with the tools you love: connect to leading SaaS vendor applications to provide great context and boost productivity.
- Extensibility and Customization : With thousands of apps and integrations to choose from, the Marketplace empowers all types of teams to customize Atlassian products to work for their unique needs.
Current Atlassian and prospective customers. We are primarily targeting Atlassian admins of Confluence, Jira, and Jira Service Desk with less than 2 apps or integrations.
- This page will be our main landing page which also has a vanity url of atlassian.com/appsforeveryteam
- The Marketplace homepage
- Team Pages
- Category pages on the footer in the Marketplace homepage
- And of course your own app listing!
- Marketplace Video
- Download social media assets
- Social Media Templates
- Email templates
- Team Profile - App customer story template
Please reach out to Emilee Spencer and Mina Kwan to get assistance. You can tag us on this page if you have questions.
Thank you and we look forward to co-marketing with you!