Starting today, your vendor page in Atlassian Marketplace has a new, more SEO-friendly URL that includes your vendor name.
So instead of this:
Your URL is now:
There’s no need for you to do anything. We construct this URL automatically based on your vendor name, all lower case, with any spaces or non-alphanumeric characters converted to hyphens. The SEO gods have blessed this format as the most pleasing to search engines, due to the URL itself containing words (your name) that are relevant to the page content.
Note that we retain your unique vendor ID as part of the URL, which helps us properly route visitors. We automatically redirect requests to your old URL (with just the vendor ID) to the new format. And if you happen to change your vendor name in the future, we’ll automatically update your URL and make sure visitors are properly redirected to it.
Product Manager, Atlassian Marketplace